| T O P I C R E V I E W |
| volkerc |
Posted - 07/17/2023 : 12:09:52 PM
Hasbro Celebrates its 100th Anniversary at 2023 San Diego Comic-Con International
Revealing an Amazing Brand Lineup Through Dazzling New
Products, Experiences, Programming and More Surrounding Fan-Favorite
Brands: TRANSFORMERS, Dungeons & Dragons, Magic: The Gathering, NERF,
G.I. JOE, Power Rangers and Premier Collaboration Brands: Star Wars™,
Indiana Jones™ and Marvel
Visit Hasbro Booth #3213 for Talent Meet & Greets, Signings, Product
Showcases, Photo Opportunities, Contests, and Giveaways, Among Other
Fun-Filled Branded Activities
Select Hasbro Pulse Products and Convention Exclusives Will Be
Available to Purchase at The VAULT: A Hasbro Pulse Store in Downtown
San Diego, CA
PAWTUCKET, R.I. -- July 17, 2023 -- Celebrating its centennial
anniversary this year, Hasbro, Inc., a toy and game company, is
returning to San Diego Comic-Con International, showcasing an
incredible lineup of branded activities based on fan favorites,
including TRANSFORMERS, Dungeons & Dragons, Magic: The Gathering,
NERF, G.I. JOE and Power Rangers, as well as products from premier
collaboration brands, Star Wars™, Indiana Jones™ and Marvel from The
Walt Disney Company.
"We are absolutely thrilled to celebrate our 100th anniversary with
our fans at San Diego Comic-Con," said Kim Boyd, Head of Toy at
Hasbro. “With ten decades of unforgettable history, Hasbro has been
instrumental in enabling generations of families to create lasting
memories through imaginative play and storytelling. Along with new
product launches at San Diego Comic-Con, fans can expect to experience
their favorite products and entertainment in innovative ways,
featuring iconic brands like TRANSFORMERS, G.I. JOE, and NERF.”
HASBRO BOOTH #3213
Convention Exclusives - Hasbro is offering the following four San
Diego Comic-Con 2023 exclusive products: Transformers: Legacy
Evolution - Deluxe Class War Dawn 2-Pack, Star Wars: The Vintage
Collection Krrsantan action figure, Marvel Legends Series Deadpool and
Bob, Agent of Hydra and G.I. JOE Classified Series Philip “Chuckles”
Provost. Attendees can visit the Hasbro Pulse Desk at the Hasbro
Booth (#3213) to receive a one-time use code, which can be scanned to
pre-order. One code, per product, per customer. Limited quantities
will be available to pre-order on HasbroPulse.com after the
convention. While supplies last. Additional product information and
photos can be found here.
Programming - In addition to hosting several insightful brand panels
at San Diego Comic-Con (SDCC), Hasbro has a powerhouse programming
schedule planned at its booth to help attendees have a memorable
convention experience. Fans can look forward to a variety of
activities, brand displays, and giveaways across the multi-day event,
such as signing opportunities with Larry Hama (G.I. JOE), Gregg
Berger (TRANSFORMERS), Marcelo Matere (TRANSFORMERS), Daniel Warren
Johnson (TRANSFORMERS), David Nakayama (Marvel), and Harry Moore
(Marvel). Other highlights include the Hasbro 100th Archive Product
Displays, Robosen Product Demostrations, Transformers: EarthSpark –
Expedition video game panel with Outright Games, and Transformers:
EarthSpark 1-Step Flip Toy Challenge to win awesome themed prizes and
much more.
Transformers: EarthSpark – Expedition Video Game Demo Station - Fans
young and old can walk up and play a brief demo of the single-player
action-adventure game starring Bumblebee. The game, produced by
partner Outright Games, officially releases globally this Fall across
PC, PS5, Xbox Series X/S, PS4, Xbox One, and Nintendo Switch. The
announcement trailer can be viewed here.
NERF Pro Gelfire Demo Station - NERF is also returning to SDCC to
bring back its popular NERF Pro Gelfire blaster booth so competitive,
active play fans can demo the hottest blaster drops from the line:
NERF Pro Gelfire Ghost, Raid and Dual Wield Pack.
Hasbro Selfie Series - Convention attendees will have the opportunity
to digitally re-imagine themselves and become a premium one-of-a-kind
action figure based on characters from G.I. JOE, Ghostbusters, Power
Rangers, and more. The Selfie Series team will be unveiling an
updated version of the Selfie Series App that now includes more ways
to customize. The updates include eyeglasses, sculpted beards and
mustaches as well as several new hairstyles. Fans at SDCC will have
the opportunity to become an action figure using the updated app at
the Selfie Series booth. They will also receive a unique package
sleeve commemorating the convention, and a branded figure stand as a
gift with purchase. The stand and sleeve are exclusive to purchases
made at the SDCC booth.
TRANSFORMERS MIRAGE Porsche 911 Photo Opp - In celebration of the home
entertainment debut of the hit film TRANSFORMERS: RISE OF THE BEASTS,
fans will have the opportunity to pose for a photo with the MIRAGE
Porsche 911, receive a free, limited-edition poster designed by
Orlando Arocena aka “Mexifunk” (while supplies last), and win digital
codes to watch the adrenaline-fueled blockbuster at home! At the
Hasbro booth on Saturday, July 22, from 6-7PM, “Mexifunk” will also be
signing a select number of the exclusive Comic-Con posters.
In celebration of the Mighty Morphin Power Rangers 30th Anniversary,
visit our partners at the Entertainment Earth booth (#2343) for a
morphinomenal time! We are excited to share that the Power Rangers
Lightning Collection Remastered Mighty Morphin Black Ranger will begin
pre-orders exclusively at Entertainment Earth and Hasbro Pulse for
the duration of San Diego Comic-Con. Limited quantities available are
available for purchase at the Entertainment Earth booth. Stay tuned to
@EntEarth and @HasbroPulse for additional pre-order details.
Show-goers are encouraged to check the schedule posted in Hasbro’s
information booth each day for updates and follow @Hasbro on Twitter,
as well as @Hasbro & @HasbroPulse on Instagram for the latest
happenings.
THE VAULT: A HASBRO PULSE STORE
Hasbro is hosting The VAULT: A Hasbro Pulse Store at the Sparks
Gallery (530 Sixth Avenue) so fans can purchase Hasbro Pulse’s best-
selling products and select convention exclusives. To purchase the
SDCC convention exclusives, you must present a valid convention badge.
Limit two per customer. While supplies last. Also, view displays of
some of the most iconic products to celebrate Hasbro’s 100th Year
Anniversary. The shop will be open to the public on the following days
(times subject to change):
Thursday, July 20: 11AM – 6PM
Friday, July 21: 11AM – 6PM
Saturday, July 22: 11AM – 6PM
Sunday, July 23: 11AM – 5PM
TRANSFORMERS: RISE OF THE BEASTS SDCC TAKEOVER
Celebrating the digital and streaming release of Transformers: Rise of
the Beasts film on Paramount+, fans can visit the Petco Interactive
Zone (58 11th Ave) for giveaways and photo opportunities with Optimus
Prime, Optimus Primal and Mirage statues. Additionally, The Lodge: A
Paramount+ Experience at Happy Does Bar in downtown San Diego (340
Fifth Ave) will be decorated with the film’s 90s-themed aesthetics and
offer airbrush tattoos of Autobot and Maximal icons.
HASBRO BRANDS, PARTNERS, AND PINS: A SCAVENGER HUNT ADVENTURE
For the first time this year, Hasbro collaborates with licensing,
publishing, and retail partners on a free pin scavenger hunt, allowing
fans to collect pins featuring iconic Hasbro brands. Visit the Hasbro
booth (#3213), offsite pop-up shop, and partner booth locations,
including BOOM! Studios, Diamond Select, Entertainment Earth, Icon
Heroes, Kotobukiya, Mezco, Skybound Entertainment, Super7 and Super
Impulse to collect the 21 different pin designs while supplies last
(quantities are limited). More information about pins and locations is
available in each participating booth.
BRAND PANELS
What’s more, attendees can dig deeper into Hasbro’s wondrous brands
TRANSFORMERS, Dungeons & Dragons, Magic: The Gathering and G.I. JOE,
along with premier collaboration brands, including Star Wars and
Marvel, through engaging brand panels where they’ll get first looks at
never-before-seen product and toy innovations, along with other major
brand news!
Thursday, July 20
Secrets of D&D Dungeon Mastering Panel: Thursday, July 20 at 12:30PM -
1:30PM | Room: 29CD - Chris Perkins (Principal Game Design Architect,
Dungeons & Dragons), Dungeon Master extraordinaire is here to answer,
“How do you do THAT?!” and give you advice on how to level up your
Dungeon Master game! All are welcome, from DM-curious to experts!
Hasbro TRANSFORMERS Generations Toy Panel: Thursday, July 20 at 1:30PM
- 2:30PM | Room: 29CD - LET THEM COME! Screenwriter, game designer
and novelist Flint Dille joins the TRANSFORMERS team as Ben (Hasbro
Marketing) Delaney (Hasbro Marketing) and Evan (Hasbro Design) take
attendees through some ALL-NEW TRANSFORMERS Action Figures – Studio
Series: Rise of the Beasts, the FIRST Studio Series Commander, and
Generations Exclusive toy reveals! The team will also hold a Q&A to
discuss all things CYBERTRONIAN! So, get ready for a panel that’s…More
Than Meets The Eye.
It’s Morphin Time with BOOM! Studios; Thursday July 20 at 2:00PM -
3:00PM | Room: 25ABC - BOOM! Studios and Hasbro celebrate 30 years of
Mighty Morphin Power Rangers storytelling in comics! Join Melissa
Flores (Mighty Morphin Power Rangers), Meghan Camarena (Power Rangers
HyperForce), and series editors Allyson Gronowitz and Dafna Pleban
for a roundtable discussion on the history of the series, an exciting
look at what’s next, and some special surprises
Magic: The Gathering Goes to Universes Beyond Panel: Thursday, July 20
at 7:00PM - 8:00PM | Room: 7AB - Magic: The Gathering's Universes
Beyond lineup is bringing the game to exciting new places, crossing
over with your favorite books, games, and shows! From The Lord of the
Rings to Doctor Who, Gavin Verhey (principal game designer, Magic:
The Gathering) will share the secrets behind bringing these sets to
life, and some sneak peeks of the future!
All A-Bot Transformers: EarthSpark Panel: Thursday, July 20 at 5:30PM
– 6:30PM | Room: 24ABC - Prepare for more Autobots, more Decepticons,
and more Terrans! From Paramount+, Hasbro’s Entertainment One, and
Nickelodeon, Transformers: EarthSpark is an original animated series
based on the iconic global franchise. Catch this exclusive panel and
screening of never-before-seen content. Attendees will also be treated
to a sneak peek of behind-the-scenes visuals from upcoming new
episodes, including the special one-hour season finale slated to debut
exclusively on Paramount+ later this summer. Plus don’t miss the
chance to participate in a Transformers-themed trivia contest– study
up and come prepared to win awesome franchise swag.
Friday, July 21
Hasbro Toys Panel for Marvel: Friday, July 21 at 12:30PM - 1:30PM |
Room: 5AB - Dwight, Ryan and Dan (Hasbro) plus Jesse (Marvel) share
exciting news for Hasbro’s popular Marvel Legends product line. They
will give a sneak peek of upcoming, never-before-seen items and hold a
Q&A session for attendees.
Hasbro Star Wars Panel: Friday, July 21 at 2:00PM - 3:00PM | Room: 7AB
- Join Patrick and Jing from Hasbro Marketing and Chris and Eric from
Hasbro Design as they discuss the popular Hasbro Star Wars line,
including the Black Series and The Vintage Collection. Attendees will
get an in-depth look at Hasbro’s latest action figure and premium
roleplay offerings from throughout the saga. Word on the Holonet is
there may also be a few surprises.
Saturday, July 22
Hasbro G.I. JOE Classified Series Panel: Saturday, July 22 at 12:00PM
- 1:00PM | Room: 9 - Joes and Cobras don’t agree on much, but even
they can see that G.I. JOE'S Classified Series toy line is an absolute
hit. Join Emily, John, Lenny, and Tony from the development team to
learn never-before shared behind-the-scenes info, get a sneak peek
into the future of Classified Series, and learn more about the most
recent HasLab project. Make sure to attend because knowing is half the
battle!
You Got Your Pop Culture in My D&D! Panel: Saturday, July 22 at 3:30PM
- 4:30PM | Room: 29CD - Chris Perkins (Principal Game Design
Architect, Dungeons & Dragons) and Josh Herman (Principal Art
Director, Dungeons & Dragons) talk pop culture’s invasion of Dungeons
and Dragons! Learn how the folks who make D&D are teaming up to bring
some of your favorite media sensations to your gaming table!
Magic The Gathering Panel, Blogatog Live: Saturday, July 22 at 6:30PM
- 7:30PM | Room: 24ABC - Magic head designer Mark Rosewater presents
this one-man program in which he re-creates his daily blog, answering
the audience's questions about the making of the popular trading card
game.
# # #
About Hasbro
Hasbro is a toy and game company whose mission is to entertain and
connect generations of fans through the wonder of storytelling and
exhilaration of play. Hasbro delivers engaging brand experiences for
global audiences through toys, consumer products, gaming and
entertainment, with a portfolio of iconic brands including MAGIC: THE
GATHERING, DUNGEONS & DRAGONS,Hasbro Gaming, NERF, TRANSFORMERS,
PLAY-DOH and PEPPA PIG, as well as premier partner brands.
Hasbro is guided by our Purpose to create joy and community for all
people around the world, one game, one toy, one story at a time. For
more than a decade, Hasbro has been consistently recognized for its
corporate citizenship, including being named one of the 100 Best
Corporate Citizens by 3BL Media, one of the World’s Most Ethical
Companies by Ethisphere Institute and one of the 50 Most Community-
Minded Companies in the U.S.by the Civic 50. For more information,
visit https://corporate.hasbro.com.
© 2023 Hasbro, Inc. All Rights Reserved.
TRANSFORMERS © 2023 Hasbro. TRANSFORMERS EarthSpark © 2023 Hasbro/Viacom.
STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. © & TM Lucasfilm Ltd.
© 2023 MARVEL |
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